Social SEO: 3 Tips for Success

As a business owner, brand manager or marketer, you know that the need for an active social media presence and an effective, targeted SEO strategy is great. You understand that without a concentrated effort, your online presence will fall short and that

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SEO: Why You Shouldn’t Try to Game the System

There’s a lot of money to be made when it comes to SEO. After all, think about it: when you’re searching for something on Google, are you going to dig to the eighth page of search results or just find something that

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Is HR That Important? 7 Reasons Every Office Needs HR

Whether your company is big or small, HR is something you can’t afford not to consider if you have employees. There are plenty of options for outsourcing or hiring someone in-house. Regardless of the method you choose, here are 7 good reasons

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Content Marketing Lessons from “How I Met Your Mother”

The CBS comedy How I Met Your Mother, which recently ended its run after nine seasons, changed the landscape of sitcom TV. It consistently ranked high among the 18-49 demographic, and unlike many other TV shows, garnered more and more fans year

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Using Social Media to Gather Trends

To gather public opinion it used to be the responsibility of brands to poll their existing customers, while leaving the rest up to guess work. In some cases, businesses were built to help predict trends and to give business owners direction as

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